Curated Pt. 42
A roundup of my life
Hey friend,
I hope you’re having a solid week.
If you’re new here, I share behind-the-scenes about everything I’m working on and provide a space to meet amazing people through my community, ParkSMB.
I don’t run ads or sell anything, so I have one ask…
Share this with one person.
And let them know how cool you are for reading this.
Let’s get into it:
Events / Meetups
A list of my events and meetups around the country
Virtual Connect (business owners from around the country)
Date: October 10
Time: 3-4 PM MTN
Location: Virtual
DETAILS HERERacing Happy Hour
Date: October 16
Time: 4-6 PM CDT
Location: Austin, Texas
DETAILS HERE
In collaboration with Vision Motorsports, we are looking for sponsors who want to be part of a new era of US racing drivers based in Central Texas.
If you’re in Austin for F1, there’s a short happy hour at the Petrol Lounge in Austin.
October Business Mixer (all business owners welcome)
Date: October 22
Time: 6:30-8:30 PM MTN
Location: Phoenix, Arizona
DETAILS HEREPrivate Business Owner Dinner (Arizona business owners only)
Date: TBA
Time: 7-9 PM
Location: Phoenix, Arizona
APPLY HERE
For real-time updates and to stay in touch:
Twitter/X: @shawnwallard
Linkedin: Shawn Allard
Instagram: @shawnallard
Youtube: @shawnwallard
Projects
If you didn’t read last week, go here first.
A financial restructuring is happening with Novel in the coming months.
I hope to refinance our SBA debt for more favorable terms to help us free up cash.
I’ll outline our options as they’re presented to me.
We’re putting a pause on expansion until then.
We’ll be up to 4 shops by the end of the year, and we’ll need leadership support pretty soon.
So my focus will be on one key leadership hire after the 4th location is open.
We also dropped some crazy stuff in the past couple of weeks:
Few updates this week:
Novel #4 (Truck)
We’re almost ready to launch this thing.
Emission, tags, registration, and initial suppliers are in.
I just need to get it stocked with product, bring on a few team members. and we’re off to the races.
Quite literally…
Have you seen an ice cream truck go 75 on the freeway?
I might try to race this thing on the I10.
Few things to finalize with the truck before we go live:
Finalize city and state permits
Pending even an initial permit review so we’re going to go ahead and open and see what happens
Order initial round of product
+/- $2k worth needs to be brought into the truck
Draft location schedule
Pending a decision on where we want to be in the valley
Promote (preference) or hire a new manager for this location
Hire new crew
We found our sweet spot.
Our menu is locked in, and we’re getting amazing feedback.
This past week was our best yet, breaking over $2k in sales.
The event we hosted played a part… think everything you’d want at a Health and Wellness event including coffee and bagels:
If you missed it, sucks for you.
We’ll announce the next one soon.
The team crushed it that Saturday, and it was my new hire’s first day.
He’s a G for that.
I’ve been iffy about Remix since opening but I’m starting to see the light.
I see its potential and I think we’ll be alright.
If you’re around, I’m at the shop Thursday-Sunday, so come say hi.
And follow the journey on IG or the shop’s newsletter.
VEER CONCEPTS
Novel and Remix are priorities right now, but…
I’ve got an interesting opportunity.
It’s a 2 (food and beverage) concept in one located in Arizona, and I’ve had my eyes on it for a while, and I’ve negotiated a pretty incredible deal.
It’s a 70% seller-financed deal with 30% cash down.
That cash down comes out to +/- $195k.
If you or anyone you know is interested in helping me raise that 30%, let me know and I’ll send you the details.
PARKSMB - Built by Mesa Media
Add your info to this sheet if you’ve attended one of my events.
Quick plug…
I’ve been hosting public and private events for over a year and I’m going to start offering event coordination assistance for anyone who wants to host an event personally or professionally.
Just email me with what you’re looking to do and we’ll see if I can help..
And as always, make sure to check out my 2 partners:
Chad Bellin (Disca): Disca is a software development consultancy focused on helping small and medium-sized businesses that need expert-level technical expertise.
You can connect with Chad and his team here.
Daniel Cheetham (Captains Club) The Captains Club specializes in aligning Integrators, COOs, and Presidents, unleashing you from the business to deliver your highest value. Connect with Daniel and his team here.
If you want to start, buy, build a business, or meet other talented people, come hang with ParkSMB.
They’re hosted all over… not just in Phoenix.
I’m going to start offering
Audible
I prefer to listen to books but you can get these in physical or digital form:
Unreasonable Hospitality - Will Guidara
Basementality - Ben Weiss (no one has ever mentioned this one)
The 48 Laws of Power - Robert Greene
I have a ton more but we’ll keep it light for now.
Music
Another summer banger:
Health
I’ve got 3 clubs to check out if you’re in Arizona.
Nothing new to report on the training front.
Still pushing forward doing what I can on the macro front.
If you’re struggling to get it in, here’s a good reminder…
Get your shit together and go to the gym.
I Can Help
Buy, rent, and/or lease property in Arizona. Email me.
Buy, sell, and/or invest in a business. Let’s find you some deals.
Raise capital and/or debt for your new/existing business. Let’s find you some money.
Need a backpack or travel gear? Check out Bellroy. They’re the best.
Thanks for reading and talk next week,
Shawn